I was very honoured last week to be asked to be the key note speaker at Islington councils “ Giant Green Awards” for local businesses who’d gone the extra mile to do their bit for the environment. There were some fabulously bold initiatives such as the St Lukes Centre who have converted their entire car park into a vegetable garden – radical stuff and life enhancing too. This and all the other award winners were active and real testimony that supported my invocation for all of us to go the extra mile for the environment. – To push into new territory.
In regards to waste of course, recycling has started to become a social norm at home and at work - we’re not there yet but it is clearly catching. But I think we need to start moving the agenda on; we need to start reusing.
Reusing massively increases the carbon benefits that can e won but perhaps even more importantly it can generate real, sustainable worthwhile jobs. A recent EU report shows that Reusing a 1000 tonnes of product can generate 24 jobs while recycling it would create only 2 and those 2 would be very basic. At Green-Works we see the real impact of that sort of ratio as we are able to create so many real opportunities for training and employment creation often for people who are on the margins. So when you next want to throw away that table that TV that computer please ask if it can reused first!
Colin Crooks CEO
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